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Kelly Franznick Chief Innovation Officer & Partner


The Future Will Not Be What You Expect

This week I had the honor of giving the commencement address for the 2015 University of Washington’s Human-Centered Design and Engineering Department graduation ceremony. I’m a big fan of the program, so when I was asked to speak I eagerly agreed. It didn’t hit me until I was working on what to say that I… Read more

elevation of UX

First Mayer, Now Larson-Green: The Elevation of UX to the Corner Office

Last week Microsoft announced a major company-wide reorganization. Through this restructuring, Microsoft is hoping to streamline operations and break down the organizational silos that hamper innovation. To bring this vision to fruition, Microsoft named a number of individuals to key leadership roles, including the promotion of Julie Larson-Green to head up all of Microsoft’s hardware… Read more

Peter Lubbers

Peter Lubbers speaking about the future of HTML5 at ConveyUX in Seattle

Peter Lubbers is a Developer Relations Program Manager in the Chrome team at Google. In 2010, he started the San Francisco HTML5 User Group—the world’s first and largest HTML5 user group with over 4,500 members. In 2010, Peter co-authored the book “Pro HTML5 Programming” (Apress) and he was instrumental in developing and delivering the cutting-edge… Read more

usability test of fruit

Usability Testing of Fruit

Have you ever wondered what would happen if you did a usability test of fruit? We did. Blink Interactive created this fun look at something near and dear to our hearts – usability testing. We hope you enjoy it! Read more

Siri logo

Apple’s Siri Turns One: Do iPhone Users Care?

Siri turns one today. To mark the occasion, we are releasing our research findings from a longitudinal study of iPhone 4s purchasers. This whitepaper, written by Blink’s own Nika Smith Auld, examines user perceptions and usage over the first 30 days of use. You can read the guest post on GeekWire summarizing our findings here:… Read more

NFC: Think Outside the Device

Last night I had the opportunity to participate on a panel about Near Field Communications (NFC) technology hosted by the MIT Enterprise Forum Northwest. This was a great event and a really enjoyable experience for me. The panel had some great participants with focused industry experience. At Blink we are just starting to work with… Read more

Participatory Design in World of Warcraft

In the game World of Warcraft, there is an interesting phenomenon occurring involving participatory design of the user interface. World of Warcraft ( is described on their website as “a massively multiplayer online game…enabling thousands of players to come together online and battle against the world and each other.” Also known as a highly addictive,… Read more

Aesthetics and Usability

A common question Interface Designers face is, how does one present a lot of information without making the interface seem too busy or overwhelming? Interface designers may be able to solve this problem by learning from established painting techniques. Techniques which move the viewers’ eye across the canvas, create focus, and make a lot of… Read more

Designing for Now, Later, and the Ideal

We have a few methods at Blink to pencil in future functionality, but still optimize your users’ initial experience. During an interaction design project, our wireframes are typically reviewed by clients both for what can be done and what should be done. One of our greatest challenges is keeping track of functionality that our clients… Read more