What we are thinking about

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Blinker Profiles: Meet Katie Greiner

Blinkers are an interesting and dynamic group of people. Each Blinker is carefully selected to join the team because we understand how he or she will positively contribute to our culture and work. And while we do post Blinker Bios on our website, we thought we’d go a little further and profile our Blinkers on… Read more

SXSW 2016 PanelPicker
Vote for Blinkers to Speak at SXSW 2016

The SXSW Interactive PanelPicker is open and that means you can sign up, log in, and vote for your favorite sessions for next year’s event. Like usual, SXSW Interactive received a record number of speaking proposals. The unique design of the PanelPicker is that 30% of a proposal’s “score” is determined by community votes. This… Read more

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How Much are People Reading Online?

Last week, Jeff Alpen, Blink’s Client Engagement guru, asked me if I could quickly pull together some existing research for one of our clients. He posed a question to me that pops up again and again in discussions about customer experience: How much are people reading online? My short answer: Very little. Ironically, the evidence… Read more

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ConveyUX 2016 Program is Set!

I hope the first half of this year has been productive and rewarding for you. As one of our valued contacts, I’d like to give you an update on our conference activities. We are excited to have Jakob Nielsen, Indi Young, Maria Giudice, and Eric Schaffer providing featured presentations. Pulitzer Prize-winning author Gareth Cook and… Read more

Apple Watch
One UX-er’s View of the Apple Watch

The reviews and analysis on the Apple Watch have been voluminous—no surprise given the general buzz around Apple and the intense anticipation for the Watch specifically. However, reviews have been a mixed lot—from glowing to glowering to in-between. Having purchased an Apple Watch about a month ago and worn it daily since then, I decided… Read more

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Mind Mapping as a Useful Tool in Navigation Studies

Much can be gained from having participants create visual representations in a research session. Usability studies are great for identifying issues that prevent users from getting things done, however our goals for user research often encompass trying to gain insight into what users understand about the overall structure and layout of a system. Recently I… Read more

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Getting Started with Apple Music, Pt. 2

In my last post, I talked about my motivations for looking into Apple Music, and my plan to suss out the positives and the negatives. I discovered some red flags that Apple may wish to address. Let’s dive into the details. Findings I spoke with six active digital music listeners about how they typically consume… Read more

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Getting Started with Apple Music

It’s highly probable that I’m part of the last generation that remembers walking into a music store and purchasing a physical thing that plays music. Whether that’s vinyl, cassette tapes, or CDs, these tangible relationships we had with music are quickly fading away. With the days of mix tapes, burning CDs, and Napster long behind… Read more

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Nuggets of Wisdom From UXPA 2015

I happily attended the User Experience Professionals Association (UXPA) conference a few weeks ago in San Diego. I always get so much out of industry conferences. I learned. I networked. I was inspired. Yes, it was worth the time and money! Let me share these four helpful lessons learned. 1. Don’t Forget These Participants As… Read more

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UX Is a Philosophy

At Blink, we think and talk a lot about UX. And while each day more people are joining our conversation, there is still a lot of confusion around what UX actually means. I talk about it as a way of thinking and a business approach: User experience is no longer a job title or a… Read more

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Considering Continuity: The Seamless Experience

Recently, I did something I hadn’t tried before: I was “reading” a book in two separate formats on two different devices. In the mornings on my walk I listened to the audio book using the Audible app. In the evenings, at home, I read the digital book on my Kindle. What I soon discovered is… Read more

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Happy 15th Birthday to Blink!

Today, July 1, 2015 is a special day in the life of Blink UX as we celebrate 15 wonderful years! Yes, it’s our Quinceañera, and in honor of the many wonderful memories, people, and events, we’d like to share a few Blinker stories and photos with you, including the one above where Karen was recently a… Read more