What we are thinking about

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Blinker Profiles: Serena Down

Blinkers are an interesting and dynamic group of people. Each Blinker is carefully selected to join the team because we understand how he or she will positively contribute to our culture and work. And while we do post Blinker Bios on our website, we thought we’d go a little further and profile our Blinkers on… Read more

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2017 SXSW PanelPicker – Voting Open!

This year we are excited to share our three interesting and unique submissions for SXSW 2017. PanelPicker is now open and you can vote for as many submissions as you would like. You can find more details about the PanelPicker process here. Alexa, Cortana, Siri & Viv: getting the UX right  by: Siri Mehus, Ph.D., Principal UX… Read more

Pokémon Go offers a fun way to experience AR everyday. Here we see a Goldeen in a glass of water.
Understanding the Pokémon GO phenomenon: Part 2

[This is the second part of a two-part post covering Pokémon GO. Part one can be read here.] The concept of augmented reality (AR) has been buzzing around for a while. However, there had yet to be a tangible, real world application of AR for the masses until recently. Enter Pokémon GO. The game has rapidly… Read more

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Understanding the Pokémon GO phenomenon: Part 1

As you surely have heard by now, the smartphone-using world has been taken over by a certain addictive game based on a certain popular Nintendo franchise. Fellow Blinker Darshana and I are no exceptions. We chatted about our mutual love of Pokémon GO over lunch one day and discovered a very curious difference between us.… Read more

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#littlefoot episode 1: Inspiration and Research

It was a sleepy Friday afternoon at work and I was at my desk fighting a severe case of weekenditis* when I got the e-mail notification. “You have a delivery waiting for you in the lobby.” I immediately knew what it was, jumped out of my chair with glee and excitedly shouted, “it’s here!” Jake, my deskmate,… Read more

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eero unboxed: future meets reality

As a UX designer, I can’t help but evaluate the user experience of products I interact with. I recently moved into a new house and found myself in need of boosting the WiFi signal, so I purchased the highly reviewed WiFi system called eero. Unlike most other products in this space, the eero has pleasing, minimalist… Read more

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The UX of Digital 3-D Interaction

People are already familiar with 2-D digital experiences. We interact with flat screens every day, ranging from smartphones and desktop computers to smart watches and televisions. Some experiences on flat screens, such as video games and movies, simulate depth, but the experience is fundamentally flat; images are shown on a two-dimensional plane. For most of… Read more

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We’re Proud to Help “Make Seattle”

Seattle is an amazing place to live, work and play. At Blink, we’re proud to be a part of what makes Seattle tick, and recognize that there are so many great people, business and organizations that have their sights on elevating the region’s reputation across the USA and beyond. With that in mind, we wanted… Read more

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Why UX Teams Need Diversity

The best UX professionals and teams have a variety of skills in their arsenals that they use to research, design, and communicate effective design decisions. Numerous studies confirm that diverse teams perform at a higher level and, in the multi-dimensional UX world, a complex and expansive range of skills is especially necessary. As an example,… Read more

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Investigating ASMR in “the Wilds”

What if I told you that there are people who are able to feel a sensation without any sort of tactile input? Specifically, there are people who feel tingles by just watching videos or hearing sounds. In fact, there is a whole community dedicated to this phenomenon, which is known as Autonomous Sensory Meridian Response… Read more

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Enterprise UX: A State of the Union

Alan Baumgarten speaking at Convey UX. For anyone who regularly designs enterprise software (raising my hand here), you have likely been asked to move a dated, difficult-to-use interface to a modern user experience. Below we have Exhibit A – rather extreme – but nevertheless an example of the type of interface that is still in… Read more

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Brick & Mortar Meets Digital Shopping

The retail environment is evolving rapidly. Increasingly, retail stores are leveraging smartphone apps and other digital technology to enhance in-store experiences and to nudge users towards buying products. While this space is challenging to design for, research methods based on observation and analysis of human behavior can help any product team better understand their opportunities.… Read more