What we are thinking about

The Client Debrief, Part 1: Purpose & Value

One of the important aspects of customer research is talking about the observations with clients afterwards—what worked well, what didn’t, as well as “ah-ha” moments that generate lively discussions and ultimately innovation. Ideally these discussions should happen throughout the research project. However, it’s helpful to set aside some time to talk about the themes that… Read more

Oculus Rift
Virtual Reality: Current and Future States of Immersion Multimedia

Virtual reality (VR) systems have been in use since the 1960s for a variety of purposes including training, simulation, research, and entertainment. Various militaries and academic institutions have invested significantly in virtual reality systems for more than two decades and are now used for applications ranging from pilot training to logistics management. It’s easy to… Read more

Grappling with Platform Strategy

This summer, a blog post “Safari is the new IE” generated discussion and some measure of angst about the future of web-based applications. Specifically, the author was frustrated by what he saw as Apple’s reluctance to support the latest web technology in Safari. Why would Apple seemingly limit what could be developed for the browser?… Read more

Innovating in the Field: Agribusiness and UX

Farmers and those involved in agribusiness have historically been early adopters of technology to help increase yield, reduce time, and save costs. Going all the way back to 1793 and Eli Whitney’s invention of the cotton gin we see farmers using design thinking for new solutions to wide and common problems. The industry’s culture of… Read more

BlinkThink: Gallery & Speaker Series Returns!

Thursday, October 29th, 5:30-8pm Join us at Blink UX in the Seattle Waterfront area for two lively presentations and an artist’s reception. We’ll feature the art of Alex Hulphers and presentations from Dr. Matthias Adair and Dr. Jennifer Stephan from the Fred Hutchinson Cancer Research Center. This event is free and open to the public.… Read more

The Empathetic Life: A Tribute to Dr. Oliver Sacks

Over the weekend the world lost a great dignitary when famed neurologist Dr. Oliver Sacks passed away due to cancer at the age of 82. Dr. Sacks is well known for several best-selling books including The Man Who Mistook His Wife for a Hat and Awakenings, which chronicled his experience using the drug L-Dopa to… Read more

Blinker Profiles: Meet Katie Greiner

Blinkers are an interesting and dynamic group of people. Each Blinker is carefully selected to join the team because we understand how he or she will positively contribute to our culture and work. And while we do post Blinker Bios on our website, we thought we’d go a little further and profile our Blinkers on… Read more

SXSW 2016 PanelPicker
Vote for Blinkers to Speak at SXSW 2016

The SXSW Interactive PanelPicker is open and that means you can sign up, log in, and vote for your favorite sessions for next year’s event. Like usual, SXSW Interactive received a record number of speaking proposals. The unique design of the PanelPicker is that 30% of a proposal’s “score” is determined by community votes. This… Read more

How Much are People Reading Online?

Last week, Jeff Alpen, Blink’s Client Engagement guru, asked me if I could quickly pull together some existing research for one of our clients. He posed a question to me that pops up again and again in discussions about customer experience: How much are people reading online? My short answer: Very little. Ironically, the evidence… Read more

ConveyUX 2016 Program is Set!

I hope the first half of this year has been productive and rewarding for you. As one of our valued contacts, I’d like to give you an update on our conference activities. We are excited to have Jakob Nielsen, Indi Young, Maria Giudice, and Eric Schaffer providing featured presentations. Pulitzer Prize-winning author Gareth Cook and… Read more

Apple Watch
One UX-er’s View of the Apple Watch

The reviews and analysis on the Apple Watch have been voluminous—no surprise given the general buzz around Apple and the intense anticipation for the Watch specifically. However, reviews have been a mixed lot—from glowing to glowering to in-between. Having purchased an Apple Watch about a month ago and worn it daily since then, I decided… Read more

blog-mind mapping-IMG_3325
Mind Mapping as a Useful Tool in Navigation Studies

Much can be gained from having participants create visual representations in a research session. Usability studies are great for identifying issues that prevent users from getting things done, however our goals for user research often encompass trying to gain insight into what users understand about the overall structure and layout of a system. Recently I… Read more