John Dirks
We user researchers often find ourselves in unusual places doing unusual things: in homes watching strangers set up media equipment, in passenger seats noting how drivers use in-car technology, in manufacturing settings observing CAD/CAM fabrication, in hospitals interviewing medical staff, just to name a few.
Joe Welinske
How do people find their way through applications? Generally, words and images carry much of the weight when it comes to path-finding in software. It doesn’t matter whether it is an enterprise-level desktop application, a consumer web site, or a mobile app — text and graphics play an important role in directing the user in performing tasks.
Tristan Plank
Crafting a useful, usable, and beautiful app takes a lot of work and a willingness to throw your designs out the window again and again until you get things right. Even if you get that far, there are usually at least five other apps out there that already do what yours does. Why is yours better? What sets it apart?
Kathryn Kitchen
Here are more details about how we think about target users and their engagement with products to inform experience maps.
Jake Fleisher
These days, diary studies can be much richer and more flexible by taking advantage of digital, connected technologies. At Blink we’re developing a suite of internal digital tools that help researchers and designers be more effective; one of these tools is our Digital Diary.
Tristan Plank
If you want to design the best experience for your users, you need to know their stories. Here at Blink we recently wrapped up a project that demonstrated how the “qualitative story” of user research and the “quantitative story” of SEO and analytics can be paired to produce powerful insights that provide the evidence you need to craft the right experience.
Karen Clark Cole
So how do we get together and collaborate on ideas when a project is top secret? When only one person at Blink knows what the client is working on, and only a handful of employees at the client’s company even know what it is?
Blink Staff
At their core, wireframes are an efficient, iterative communication tool.
Brian Essex, Ph.D.
As a user researcher here at Blink UX, I’ve spent some time assessing and testing websites for the game industry. Game websites have a variety of audiences with unique goals, but the most notable ones are these:
Tom Satwicz, Ph.D.
Blink has worked with a variety of healthcare providers over the last several years to understand the users of their websites. The results of this work have been research-based recommendations and design solutions that address many common challenges. Today, we are publishing a whitepaper that summarizes the challenges providers face online, and how a research-based approach to user experience can help meet the needs of their patients and employees.
Kelly Franznick
Have you ever wondered what would happen if you did a usability test of fruit? We did. Blink created this fun look at something near and dear to our hearts – usability testing. We hope you enjoy it!
Heidi Adkisson
In the ideal world, every design decision would be informed by user research or usability testing. But in the real world, that’s not always possible. Sometimes, you just have to rely on your own internal decision‐making abilities. Below are some tips we’ve found helpful for increasing the odds of a successful user experience, regardless of the resources available for a project: