articles

What is Service Design Blueprinting?

A look at service design blueprinting: what it is, key components, and how to apply it to your business.

Workplace culture: How an evidence-based, data-driven approach produces thriving resu...

Linda Wagener, Ph.D.

A positive company culture requires the same careful curation, management, and rigor as any other aspect of a business. At Blink, we consciously design our culture to ensure that employees have the structure and guidance they need to fully develop their skills and abilities for a happy and rewarding career.

Prioritizing Accessibility in UX Research and Design

McKayl Barrows

Learn how Blink teams prioritize accessibility at each phase of product development and how your teams can do the same.

What is Usability Testing? A Complete Guide

Learn what usability testing is, why it matters for product development, and how to conduct effective UX research to improve user experience.

Why You Should Treat Your Website Like a Product

Kelly Franznick

Understanding your website as a product will set your company apart from competitors.

Customer Experience Benchmarking

A look at usability benchmarking and how to get started.

Why Your UX Team Needs a Project Manager

Serena Down

Project management allows UX researchers, designers, and strategists to focus on the right problem at the right time, without losing sight of the bigger picture.

What You Need to Know About Business-to-Employee User Experience

Kelly Franznick

We answer the question, "What is B2E UX?" and discuss three reasons why adopting easy-to-use technology for your employees will enrich your company.

Workplace Culture: Gender Equity at Blink

Linda Wagener, Ph.D.

Blink is a bit of a rarity in the tech industry by virtue of its long history of commitment to gender equity.

Digital Banking Trends and Challenges

Kelly Franznick

Banks are bottom-line driven, so if you work in the banking or finance industry, you'll want to be aware of what the top digital banking transformation trends are, how to develop a mobile banking app, and what the future of the banking industry looks like.

Understanding User Experience: What Is It and Why Is It Important?

McKayl Barrows

At Blink, the user experience is engrained in everything we do. Here's how we define UX and why it's important for you and your company.

Accessibility in the UX Industry and at Blink

Lynsey Lacher

Accessibility in the UX industry and at Blink In October studio manager Lynsey Lacher interviewed Joe Welinske, accessibility director and ConveyUX program manager for National Disability Awareness Month.