![Agribusiness and UX](/uploads/_840x280_crop_center-center_95_none/Agribusiness-and-UX.jpg)
6 min
Innovating in the Field: Agribusiness and UX
Farmers and those involved in agribusiness have historically been early adopters of technology to help increase yield, reduce time, and save costs. Going all the way back to 1793 and Eli Whitney’s invention of the cotton gin we see farmers using design thinking for new solutions to wide and common problems.