Blink has created future state storyboards at the beginning of projects to summarize the aspirational goals of a product or service that can be used to achieve stakeholder consensus. Future state storyboards can also be valuable for selling a vision to executives and others in an organization that may influence the success of your product. Future state storyboards can be especially powerful when paired with other artifacts that identify and expose current pain points with a product or service, such as customer experience journey maps and customer experience benchmarks. The juxtaposition of current and future states can tell a compelling story that allows stakeholders to empathize with customers and generate excitement about the aspirations of your product or service.

Interested in telling the story about the future of your product?

Say hello