Designing a Delightful
IoT Shower Experience

We collaborated with Moen in the U by Moen digital shower — from the app UI through the in-shower unit, and ultimately an Alexa skill — and designed an experience that empowers and delights customers.

Challenge


Discover the features that make a digital shower delightful

Moen came to us with the technology in place to make the first IoT shower a reality. The question remained: what would make Moen's digital shower experience extraordinary? Our partners at Moen knew they were solving for pain points many shower users wouldn't even detect, but for the product to thrive, they knew the U by Moen shower experience would need to promise delight.

coffee cups, glasses and Moen app open on mobile phone

Blink was pivotal in enabling us to uncover consumers’ true needs, wants and desires in a Wi-Fi connected shower experience. Because this is the first product of its kind on the market, we wanted to make it exciting for the user and Blink was instrumental in helping us achieve that goal.”

Sanj Moghe, Moen
Woman turning on shower

Process


Understanding specific user needs and motivations

We begin the evidence-driven design process by interviewing users. We spoke with over 30 users to get to know the behavior and needs associated with shower usage before sketching out and prototyping various UIs. After a series of testing and revisions, we landed on a final design to be executed by our development team.

When we collaborated with Moen again on a voice interaction experience for the U by Moen shower, we needed to get an even more specific understanding of users' shower experience. Striking a balance between a realistic shower setting and making the users comfortable, we arranged white boards with the U by Moen attached. This, combined with a prototype of an Alexa skill, allowed us to capture how users currently use the U by Moen as well as how they would use the voice interaction with it.

water droplets

You mean I can start the shower from my bed and then only get up once the shower is nice and hot! That sounds wonderful.”

Study Participant

Result


An award-winning experience that wins over customers

We begin the evidence-driven design process be interviewing users. We spoke with over 30 users to get to know the behavior and needs associated with shower usage before sketching out and prototyping UIs. After a series of testing and revisions, we landed on a final design to be executed by our development team.

Moen shower control Moen shower control

U by Moen™ was named a finalist in Hospitality Design magazine's 14th annual HD Awards, the industry’s premier competition, which celebrates the best in hospitality and product design.

I have owned this unit for about 6 months now and I can safely say I will never buy another home without it. I know that sounds ridiculous but once you're used to this type of shower with body sprays you will never look back.”

Home Depot customer in Houston, TX

Need help delivering experiences that will delight your customers?

At Blink, we believe that the most inspired designs are informed by the people who will use them. Say hello to learn more.