Usability testing participant using a prototype gas station pump in a Blink lab
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Sep 10, 2014 | Updated Jun 13, 2021

Class: UX Research Testing

John and Tom cover UX research + testing methods in this one-day class.

Products and services today are differentiated by the user experience they provide. People are increasingly tasked with improving user experiences, but it is often difficult for them to know what areas in a product or service to prioritize for UX improvements, what research methods to employ, and how to conduct practical research that will yield actionable insights about users. Whether the focus is on finding and fixing existing usability issues, discovering new opportunities with current products or services, or uncovering unmet needs, user research can not only help to make your product or service more usable, but position it as a UX leader in your category.

SVC