Blink Staff

Valentina Ferrari

UX Consultant

Valentina is a UX consultant at Blink. She has lived half her life in Milan, Italy, and half in Seattle. In her free time she enjoys studying foreign languages and traveling around the world.

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Three Lessons for Startup Weekenders

Three Lessons for Startup Weekenders

Valentina Ferrari

My team and I designed a platform that provides personalized makeup advice and products. Here are a few of the lessons I learned.

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Designing for Disengagement: The Art of Disappearing Technology

Designing for Disengagement: The Art of Disappearing Technology

Valentina Ferrari

Increasing engagement is a clear way to increased revenue, as well as brand awareness and loyalty. This has resulted in some truly awesome, fun, smart products. Unfortunately we’ve also seen a whole slew of others made in the hope that adding daily reminders and superfluous gamification elements will translate to success.

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Preparing for Takeoff: 5 Steps to Better Airline Apps

Preparing for Takeoff: 5 Steps to Better Airline Apps

Valentina Ferrari

Some airline apps can truly help make travel a breeze, and others are a bit more turbulent. So what differentiates a great app from a mediocre one? Here are my five tips for success.

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