Data Science and Analytics Service

Qualitative research reveals part of the story of how people are using your product or site. Analytics can complete the picture by tracking and measuring user behavior and mapping this rich data back to your business goals and metrics, providing quantitative insights that allow you to make confident decisions about your product or site.

Need help creating an analytics strategy for your business?

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User research and analytics dashboard.

Blink is the user experience firm for the world's leading companies.

At Blink, we have helped clients create measurable goals, select and implement the right analytics toolsets (including Google Analytics, Adobe Analytics, and tag management tools), consume existing analytics data to inform the design process, and measure and report on key metrics.

Our services span from ad hoc, one-time analysis to regular monthly or quarterly reports. Our philosophy is never to report for the sake of reporting but to use data to generate recommendations for how to improve.

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Happy Customers

“Blink provided us the expertise in design and user experience at a pivotal time. By partnering with us to build competitive differentiation in member experience, Blink helped us reach new sales and retention goals – the two biggest factors in achieving growth.”

Mike Lamb

COO & President

Viverae

“Partnering with Blink UX enabled us to accelerate our Build-Measure-Learn process and launch a successful MVP quickly.”

Hannelore Buckenmeyer

Director, Consumer Strategy – Women’s Health

Providence

“Fans love the simplicity, they love the layout, the look and feel was very Sounders-specific so it’s been very good!”

Taylor Graham

Manager of Business Operations

Sounders

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Related Content

User Research And Data Analytics

11 minutes

Better Together: User Research and Analytics

Incorporating analytics into UX processes and research methods can add value in many ways. Project teams should use a combination of different data types to consistently measure data (in the wild) about usability and user behavior.

A color sketch of a data dashboard with several charts and graphs

12 minutes

Three Steps To Better Dashboards

Not that there is anything wrong with making a dashboard visually appealing—it’s a key part of the user experience. But I’d suggest an approach to designing dashboards that begins with the what before getting into the specifics of how to present the display.