What we are thinking about

EOYPNW_2015
Happy 15th Birthday To Blink!

Today, July 1, 2015 is a special day in the life of Blink UX as we celebrate 15 wonderful years! Yes, it’s our Quinceañera, and in honor of the many wonderful memories, people, and events, we’d like to share a few Blinker stories and photos with you, including the one above where Karen was recently a… Read more

usability study
5 Reasons Why You Should Professionally Recruit

It isn’t uncommon for clients to attempt to cut costs by bringing recruiting for a research project in-house. However, we’ve seen time and again why avoiding professional recruiting ends up costing more in the long run. Here are some reasons why we (strongly) recommend against this approach. 1. Finding the right participants takes time. We… Read more

blink-IMG_8069-1351558736-O
All Things In Moderation: Trade-Offs In Moderated & Unmoderated Usability Testing

At Blink we practice evidence-driven design. That means that the design recommendations and decisions we make are grounded in solid data and sound reasoning. But what counts as good evidence? What are the data and reasoning that stand behind a well-motivated design decision? For the majority of our projects, our evidence comes from qualitative, observational… Read more

DinoDad
Blinker Profiles: Meet Jonathan Evans

Blinkers are an interesting and dynamic group of people. Each Blinker is carefully selected to join the team because we understand how he or she will positively contribute to our culture and work. And while we do post Blinker Bios on our website, we thought we’d go a little further and profile our Blinkers on… Read more

Commencement Address Franznick 2[1]
The Future Will Not Be What You Expect

This week I had the honor of giving the commencement address for the 2015 University of Washington’s Human-Centered Design and Engineering Department graduation ceremony. I’m a big fan of the program, so when I was asked to speak I eagerly agreed. It didn’t hit me until I was working on what to say that I… Read more

novels
Buy Nothing! The UX of Hyper-Local Gift Communities

What began as a routine Friday night at home with a glass of wine and HBO ended in a trip to the local Ballard Emergency Room for acute appendicitis. No one can predict these events and I was as surprised as anyone to find myself suddenly being rushed by ambulance to Swedish hospital for a… Read more

UX in Complex Domains
8 Tips For UX Projects In Complex Domains

Recently I heard Sarah Barrett of Factor describe how she overcame hurdles in creating an information architecture. These hurdles were brought on by the complexity of the domain she was designing for. At her recent meet-up, “How Hard Can It Be? Information Architecture in a Complex Business Context,” she offered lessons learned designing the information model for… Read more

pike place
Blink’s Response to Nepal Earthquakes

It happened again—my phone started buzzing, nudging me out of slumber. In a sleepy haze I looked down and read, “Another 7.4 Earthquake hit Nepal.” I was awake. I Googled “Nepal earthquake” for confirmation and there it was: USGS reported that a 7.4 magnitude earthquake occurred in Nepal, 50 kilometers outside of Kathmandu. I did the… Read more

people of Blink
People Are The Purpose

My vision for Blink is to make a difference in the world through our work and our people. Every time we hire a new person I see it as an opportunity to impact the world in a positive way. Because we all work hard to nurture a constructive and positive culture, our people are happy.… Read more

MP-2
Blinker Profiles: Meet Sarah Miller

Blinkers are an interesting and dynamic group of people. Each Blinker is carefully selected to join the team because we understand how he or she will positively contribute to our culture and work. And while we do post Blinker Bios on our website, we thought we’d go a little further and profile our Blinkers on… Read more

pinterest_blog
Client UX: How Wedding Planning Taught Me The Secret To Winning Clients

In just over two months I’m tying the knot. I’ve always considered myself a perfectionist and highly organized, which is why I opted to do all the planning myself and not hire a coordinator. Food, music, venue, photography, décor, invitations, that’s all me. While not unusual, it is a whale of a lot of work. The most time… Read more

map of onboarding process
Up & Running: 3 Tips For An Awesome Onboarding UX

Onboarding is a human resources term that we in the UX field have borrowed as a label for the process of getting someone “up and running” with your site, app, or service. The onboarding process is a critical step in setting your users up for success with your product, but there are a number of… Read more